How Helpjuice Slashed Owner Interruptions by 50%

Quick Overview

Industry: Automotive Industry

Location: Washington, USA

Team size: 11 - 50

“Instead of calling the owner 10 times a day, techs now ask Helpjuice and get straight to solving the issue.” — Ali Mohsenian, COO, AVSC / Fourscore Holding

Industry: Automotive Industry

Location: Washington, USA

Team size: 11 - 50

Automotive Industry

(11 - 50 people)

From Growing Pains to Growth Strategy

AVSC calibrates advanced driver assistance systems (ADAS) across a wide range of vehicle types. The complexity of this work combined with business growth quickly exposed process gaps. "We had doubled in size, and the cracks were showing," explains Ali. "Techs were stuck on cars too long, searching online, or waiting to call Steven down. And if the solution had already been found a month ago—we’d likely forget. There was nowhere to store or access that info."

"We move 600+ cars a month. Of those, around 18-20% have deeper problems. We used to escalate 50-60% of those to the owner. Now, with Helpjuice, that's down to 25%." — Ali Mohsenian, COO, AVSC

The Right Info at the Right Time

Ali knew a traditional wiki wouldn’t cut it. "We tried Quickbase. Messy. We tried a basic wiki. Still not searchable enough. Guru came close but only pulled from 2–3 articles per AI response. That’s too shallow for us—calibrating cars is nuanced." After evaluating multiple tools, AVSC found Helpjuice to be a perfect fit. "Better price. Better depth. And more tools like the Chrome plugin for creating and accessing visual content. That sealed it."

Cutting Escalations, Training Smarter

Since implementing Helpjuice, AVSC has seen a 50% reduction in owner intervention on stuck vehicles. “It’s not just about saving Steven time,” says Ali. “Our head tech is also getting 5% fewer escalations. That compounds over hundreds of cars. And now every solution we record means fewer repeat issues.” The ripple effects don’t stop at the garage. As de facto HR, Ali gets 5–6 questions a week about internal policies. With Helpjuice, he expects those questions to drop significantly as AI-powered search takes over.

"Every solved problem car is more info we add to Juice. Over time, I think we’ll get to single-digit escalations—or maybe never again. That’s the goal." — Ali Mohsenian, COO, AVSC

Building a Culture of Self-Service

One of Ali’s favorite aspects of Helpjuice is its AI search and content depth. “It’s not just a wiki. It surfaces relevant answers fast. I can go back and remember things like who the estimator is at Shop X, or that he has a dog and his birthday is in April.” AVSC has also found Helpjuice’s visual support critical: “You need to train from two POVs—visual and written. Helpjuice supports both.” This has allowed AVSC to begin rethinking onboarding, internal policies, and even client self-service access, all from one knowledge base.

Real Results, Real ROI

Helpjuice has helped AVSC reclaim hours of leadership time, reduce technical downtime, improve internal documentation, and lay the foundation for scalable onboarding and HR support. "It’s teaching our staff for us," says Ali. As the team builds habits around documenting solutions and best practices, he expects these early gains to snowball.

"The AI makes Steven’s brain searchable. That’s the dream. Instead of calling him 10 times a day, techs ask Juice and get on a better path to fixing the car." — Ali Mohsenian, COO, AVSC

Conclusion: A Smarter, More Scalable AVSC

AVSC’s journey shows that the right knowledge base isn’t just about storing data—it’s about creating a smarter workforce and a more scalable operation. With Helpjuice, AVSC has not only reduced support escalations but also improved team independence, training, and long-term knowledge retention. As the company continues to grow, its knowledge base evolves with it—fueling better service, fewer bottlenecks, and smarter staff every step of the way.

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