Struggling to Keep Training Materials Organized?

Imagine managing a sales team of 40+ people and having to update training manuals, pricing sheets, policies, and procedures using paper binders. That was the reality for PostcardMania—until they discovered Helpjuice.

“Before, we had paper binders to maintain for the sales division. Now, 100% of the pricing is in Helpjuice and is easily found with a search,” says Karin Taylor, VP at PostcardMania. “It’s saved us thousands of sheets of paper and hundreds of labor hours each time the pricing changes.”

Meet PostcardMania

Founded in 1998, PostcardMania is one of the U.S.’s leading marketing firms, providing direct mail, digital ads, and integrated marketing solutions to over 100,000 small businesses. Based in Clearwater, Florida, they serve a wide range of industries from real estate and healthcare to retail and education.

With rapid growth came the need for structured onboarding and streamlined access to crucial internal knowledge. “Staff needed to look up procedures and policies, which were previously saved locally on individual computers,” Karin explains. “Now they can search and locate these things immediately.”

Why Helpjuice Was the Perfect Fit

PostcardMania didn’t waste time exploring multiple tools. “We did not try anything else. This one fit the bill and at the right price,” Karin recalls. “We were sold on the unlimited customizations, which was a huge plus.”

The company uses Helpjuice internally, with limited public access by URL only. The goal? Centralize all documentation and make onboarding faster, smarter, and more sustainable.

Today, Helpjuice powers their internal knowledge base housing:

• Policies and procedures
  
  
• Troubleshooting guides
  
  
• Training plans and checksheets
  
  
• Email templates and glossary
  
  

“I love that with Helpjuice I can find things instantly with the search function—unlike before when we had to dig through computer folders,” Karin shares.

Immediate and Lasting Impact

Since implementing Helpjuice, PostcardMania has seen tangible results:

• 100% of new sales staff are onboarded using Helpjuice
• All pricing data is now centralized and easily searchable
  
  
• Saved thousands of printed pages previously used for binders
  
  
• Saved hundreds of hours in labor during pricing updates
  
  

And it’s not just new hires who benefit. “Even our existing staff use Helpjuice daily to find answers they would’ve had to ask someone for or spend time locating,” Karin adds.

Top Quotes From Karin Taylor, VP at PostcardMania

“We onboard new staff in the sales division 100% with Helpjuice.”

“I love that with Helpjuice I can find things instantly with the search function—unlike folders scattered across drives.”

“It’s saved us thousands of sheets of paper and hundreds of labor hours each time pricing changes.”